Tag Archives: pink-washing

Think Before You Buy Pink My friends at Breast Cancer Action coined the term pink-washing as part of a “Think Before You Pink” campaign. Pink-washer: (pink’-wah-sher) noun. A company or organization that claims to care about breast cancer by promoting … Continue reading

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My friends at Breast Cancer Action coined the term pinkwashing as part of a “Think Before You Pink” campaign. Pinkwasher: (pink’-wah-sher) noun. A company or organization that claims to care about breast cancer by promoting a pink ribbon product, but … Continue reading

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